London Calling

Get to know London

London is the capital of the United Kingdom. Over 8 million people live in the city centre, and more than 14 million in its metropolitan area—making it the largest city in Europe.

It’s home to some of the world’s most iconic landmarks, including Buckingham Palace, Big Ben, Tower Bridge, and the London Eye. The city also boasts world-renowned museums like the British Museum, the National Gallery, and the V&A. With more than 30 theatres hosting musicals and live performances, London ranks second only to New York when it comes to theatre.

But if there’s one thing that truly defines London, it’s its cultural diversity. The city is a vibrant melting pot of cultures from all around the globe—reflected in its dynamic music scene, eclectic neighbourhoods, and, of course… THE FOOD!

Iconic Food

• Full English breakfast

• Sunday roast

• Fish and Britishchips

• British pies & mash

• Sandwiches

• Chicken tikka massala

• Sticky toffee pudding

• Trifle

• English afternoon tea

British food has a bad reputation around the globe—often described as bland, soggy, overcooked, and visually unappealing. But the food scene in London is quite different.

In fact, London was voted the Best Food City in the World by National Geographic in 2019. The city now boasts more Michelin-starred restaurants than New York, San Francisco, or Hong Kong. And the most impressive part? These Michelin stars represent a world of cultures. You’ll find top-tier Chinese, Japanese, French, British, Spanish cuisine—and an incredible variety of fine dining options from around the globe.

But London isn’t just about fine dining.

The city is home to over 280 food markets, including street food hubs, farmers' markets, and indoor food halls. One of the most iconic is Borough Market, located next to the River Thames. With over 100 stalls and a history dating back to 1756 (and trade roots in the Middle Ages), it's a must-visit for food lovers. Then there's Camden Market in North London—famous for its artsy, multicultural vibe, unique crafts, and a vibrant outdoor food scene serving up some of the city’s most iconic street eats.

Thanks to its incredible cultural diversity, London also has neighbourhoods where you can explore authentic global cuisines without ever leaving the city.

• Chinatown – Located in central London near the famous Piccadilly Circus, this buzzing district is home to more than 70 authentic Asian restaurants and bars.

• Little India – Found in Brick Lane, in London’s East End, this vibrant street is packed with incredible Indian and Bangladeshi eateries, offering some of the best curries you’ll find outside the subcontinent.

• Caribbean food in Brixton – Head to South London for a true taste of the Caribbean. In Brixton Village Marketand Brixton Market, you'll find mouthwatering jerk chicken, spicy stews, smoky barbecues, and more. Prefer to cook at home? The daily food market here is a one-way ticket to Jamaica.

Pubs

3500 pubs are open for business in London, some of them more than 400 years. The pub culture is one of the key elements to understand the British culture.

Tourists

More than 20 million people visited London in 2024, third in the world only after Bangkok and Istanbul.

Food

Over 190 different international food restaurant and bars are located in one of the most if not the most international city in the world.

- 40 thousand  food service establishments

• 15000 restaurants

• 74 Michelin star restaurants

Pub is life!

Pubs. British pubs. Where everyone wants to be.

A pub is an essential part of London life. You need a neighbourhood pub to truly enjoy living here. The word “pub” comes from “public house,” and pubs have been at the heart of British communities for over two thousand years. They’re not just places to grab a drink—they're social hubs, full of history and character.

London pubs serve craft beers, affordable drinks, and hearty, comforting British food. Some of the most iconic pub dishes include:

• Pie & mash

• Bangers & mash

• Fish & chips

• Sunday roast – a roasted joint of meat, usually beef or pork, served with roast vegetables, gravy, and a Yorkshire pudding.

And don’t forget dessert! Classic British pub sweets include:

• Sticky toffee pudding

• Apple crumble

• Bread and butter pudding

Some of the most legendary pubs in London include:

• The George Inn – open since 1676

• Ye Olde Cheshire Cheese – founded in 1758

• The Spaniards Inn – believed to be the oldest pub in the city, dating back to 1585

All of this—and so, so much more—is what London has to offer. Follow me regularly and I’ll show you the best parts of this incredible city: the hidden gems, the top places to eat, and the spots only locals know.

LONDON CALLING!!